A Video Letter to Detroit, from Two Marketing Guys in a Pub in New York City

Dear Detroit, Sitting in a pub in downtown Manhattan over the weekend, pal Rich and I were mouthing the lyrics and bobbin’ our heads to the Four Tops, Reach Out and I’ll Be There. We, of course, got talkin’ ’bout our love for Detroit. Its music, the Tigers, cars, Shinola ...

The Name Came to Us Pretty Quickly.

Maybe it was the sunset and balmy evening on the rooftop bar in Manhattan… …but the name came to us pretty quickly: The Exit Brand. Based on the common value thread of our client success stories — $3.14B in sales and investor growth — and our way of exiting the ...

Jan Zlotnick

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